IS SEO FREE?

We often have conversations with companies, either in our agency or in courses we teach, about the cost of SEO and whether it is more or less compared to PPC strategies (Adwords, Display, Facebook Ads …).  We observe that in many occasions the perception is that SEO is the cheapest Read more…

Does SSL affect Google ranking?

Google cares about how visitors interact with sites. Website security directly affects the user experience (UX), so Google is interested in these things Do you still believe that search engines only care about keyword strategy? Keywords are not the only factor that affects a site’s SEO. You need to take into account other Read more…

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