I met an interesting client a few days ago. We had scheduled our first consulting hour for the best digital marketing technique for his business. Just like many people, he thought that having a website is enough to do business online. Building a website is like setting up an office on an island. Nobody will…
Imagine you have just launched your product into the market and it is doing reasonably better than you expected. The high results in your sales have brought about an increase in revenue. You have also successfully managed to build a strong bond of trust between you, your product and your customers. But somethings come to…
Video Marketing Definition Currently, video is the most powerful tool in the world when it comes to marketing. It has the potential to reach the customers quickly and effectively. The most effective videos that should be considered a key part of any marketing campaign should depict human emotions and tell a story. It has helped…
Google Adwords advertising helps in increasing the viewership by customers to the business, and it helps in growing an online presence through a systematic strategy and direction. It is through searchable web pages that the business stays ahead of the competitors as it appears as a top listing related to specific keywords. The main idea…
To increase traffic to startups online is the foundation of the success of any business today. I know its hard. That is why I have written the combo that will win big in 2018! Drive Traffic to Your Website in 2018 When it comes to content creation, it’s hard to name how many…
Content marketing is significantly more than just producing, appropriating and sharing content. It is more than focussing on the end goal to draw in traffic, create leads, enhance clicks, and other marketing objectives you can present with content marketing. It needs a vital approach and that is exactly what a content marketing strategy involves. With…
Presently, you need to create Facebook ads, since it is the home of over a billion active users. This includes students, parents, CEO’s and companies. It explains the power that this site has in connecting its users, and why you need to run an Ad campaign in Facebook. Read Also: 5 Steps…
More people are finding the benefits of selling through copy-writing online. As a fact, 50% of the new startups that start in Kenya every year are fully operational online business. We live in the age of digital farms. I know a guy who orders from Mama Mboga online. (# pun intended) The first thing that millennials do when they wake up is to go online.…